From the seedstock and cow/calf producer all the way to the feedyard, Top Dollar Angus works endlessly to help you profit from high-value genetics.

I started using Top Dollar Angus in 2019 to add more value when selling my calves. I have been surprised at the response and increase in value I have received. Not only is the increase in value a great addition, but also customer service. The Top Dollar Angus employees are extremely helpful and knowledgeable. I would highly recommend Top Dollar Angus to those producers who want to add added-value programs to their calves.
KYLE BARBY DIAMOND B CATTLE CO. DALEBANKS ANGUS CUSTOMER, OKLAHOMA
As a seedstock cooperator I am able to testify how important the Top Dollar Program is to a commercial producer, because I am also a commercial producer, and saw the success of the Program when we offered 315 Straight Angus steers at auction. I saw first-hand how Top Dollar Team kicked in gear, made all the important connections and made our feeder cattle top the market, against other similar quality cattle. I can’t say enough about the effort Top Dollar Team put forth “to make it happen”! It made a believer out of me to the extent I want my commercial customers to experience it too!
GALE L. HAYNES HAYNES CATTLE CO. HOLYOKE, COLORADO
In our experience of raising and feeding high marbling genetics for the past twenty years, we have found that the best way to mitigate risk and improve profitability with minimal additional expense is by using bulls and picking A.I. sires having elite genetics for marbling and ribeye area and above average growth. High grading cattle that are marketed correctly can help ranchers survive a down market and make an up market even more profitable.
RICH BLAIR BLAIR BROTHERS ANGUS RANCH, SOUTH DAKOTA

John & Patty Tebelius share their thoughts and success on Top Dollar Angus

Working for superior livestock I have found a great relationship working with Top Dollar Angus. TDA staff has done a great job in providing buyers as well as being there on shipping day. Jon and Patty Tebelius of Bowdon, ND have shipped several sets of Top Dollar qualified calves while reaching top dollar prices. Top Dollar Angus is easy to enroll simply by evaluating bull epd’s that meet TDA qualifications, from top genetics throughout the country.
JAKE BAUMAN SUPERIOR LIVESTOCK NORTH DAKOTA
Top Dollar Angus filled a missing piece of the equation for us. Wilmoth Ranch has spent years accumulating and using performance and genomic data to continually improve our herd of commercial and registered Angus cows. At the same time, we set out to put together and maintain an elite battery of Angus bulls to produce the best possible feeders and end-product for today’s trend in consumer demand. Our biggest obstacle became getting the word out that our feeders would outperform others from the feedlot through end use. Top Dollar Angus filled that gap! They did all of the advertising and got the word out about what we were offering to a large volume of potential buyers. With the help of Top Dollar on sale day, our calves received more attention than ever, and it showed when our calves finished in the top of the market for that day.
WILMOTH RANCH EXPRESS RANCH CUSTOMER, MISSOURI
Top Dollar Angus has put our calves in front of a lot of potential cattle feeders. These feeders are looking for calves that are predictable for feedlot performance, as well as carcass merit, and are willing to pay a premium for our calves because they can be confident in the product they purchase. The staff is fantastic and goes above and beyond to connect buyers and sellers. No matter if we sell with Superior Livestock or in the salebarn, they are there every step of the way! You can have it all – maternal cow base that produces calves with growth and carcass merit.
RICK & SHELLY AMMANN AMMANN RED ANGUS RANCH BIEBER RED ANGUS CUSTOMER AND GRIDMASTER WINNER, SOUTH DAKOTA
As a producer, one of the biggest challenges we face is how to differentiate genetically superior cattle from the ordinary. This past spring I was contacted by a customer with a set of Select Sire-influenced steers ready to sell. I made a few inquiries and received contact information for Top Dollar Angus from another Select Sires Premier member. Dealing with their Team was a pleasant and easy experience. They took the time to thoroughly explain how the Top Dollar Genetic Verification program worked, the costs, and benefits. From that point forward, their Team did almost all the “heavy lilting” as they helped me, help my customer receive a great value for his steers by connecting them to the industry once the genetic verification was completed. With as many sires as Select Sires has in their lineup that qualify for their criteria, it only makes sense using Top Dollar as a selling point for bull selection.
RUSSELL WOMACK SELECT SIRES BSR, ARKANSAS

John and Sheri Hester have been long time believers that using superior genetics makes not only their program more profitable, but also gives those feeders who purchase their cattle the best return on dollars invested as well. Earlier this month that exact scenario played out once again when the Hester Family marketed their Top Dollar Angus verified calves through Torrington Livestock Auction in Torrington WY. Even in a completive market like Torrington with less than 36hrs notice buyers still showed that verified superior genetics are truly worth more.

After running statistical analysis considering lot size, sex and weight of cattle sold the Hester’s 200 steers achieved a $44.42 premium per head with their 106 head of heifers bringing $24.75 per head above the average for the day. That makes for a grand total of $11,507 of additional income for the day. While Top Dollar Angus cannot take full credit for these premiums it is safe to say the Top Dollar Angus team’s hard work promoting these cattle added value to the Hester’s offering. Congratulations to the Hester’s on a successful sale day and once again providing a great example of what Top Dollar genetics can do for the commercial cattlemen.

We have been using Select Sires for years to improve the performance of our calves on pasture and in the feedlot. We were looking for a program to help us capture a premium for our added value. Through Top Dollar Angus (TDA) we were able to get that premium by selling direct to a feedlot. The team at TDA communicated with us throughout the marketing and selling process. It allowed us to set our price rather than taking the risk of the market on a particular day, which was a major benefit with such a fluctuating market. Top Dollar helped take the stress out of selling our calves. We look forward to continuing our partnership with TDA to market our calves.
KATIE POLLARD ANDERSON/POLLARD RANCH SELECT SIRES CUSTOMER, SOUTH DAKOTA
Thank you Top Dollar Angus for assisting our farm to get above market value on the sale of our cattle. We are looking forward to this partnership with your certification program to be a game changer in the cattle market industry.
SCOTT WIDNER WIDNER’S LONG CREEK FARM MEAD ANGUS CUSTOMER, ARKANSAS
I think the Top Dollar program did a great job getting the word out about my calves and backed that up with great service & support.
MARK DEXTER GREEN VALLEY ANGUS CUSTOMER NEBRASKA
We have been using Select Sires for years to improve the performance of our calves on pasture and in the feedlot. We were looking for a program to help us capture a premium for our added value. Through Top Dollar Angus (TDA) we were able to get that premium by selling direct to a feedlot. The team at TDA communicated with us throughout the marketing and selling process. It allowed us to set our price rather than taking the risk of the market on a particular day, which was a major benefit with such a fluctuating market. Top Dollar helped take the stress out of selling our calves. We look forward to continuing our partnership with TDA to market our calves.
KATIE POLLARD ANDERSON/POLLARD RANCH SELECT SIRES CUSTOMER, SOUTH DAKOTA

“This is the third year my calf crop has been Top Dollar Angus verified. By enrolling in the program, it gives the buyer the ability to bid with confidence that my calves have the genetics to perform and produce a superior product when finished.”
–
MARK MORLOCK MORLOCK ANGUS RANCH, BIEBER RED ANGUS CUSTOMER, SOUTH DAKOTA

Top Dollar Angus Seedstock Partners Sell Angus Bulls at Higher Prices

Analysis of 298 Angus bull sales held from January-April this year uncovered a financially important fact. Top Dollar Angus Seedstock Partners sold bulls for $1,027 more per head, on average, versus non-Top Dollar Angus Seedstock Partners. See summary information below.

Angus Bull Price Comparison:

Top Dollar Angus Seedstock Partners                                  $6,485 average bull price (42 sales)

Non-Top Dollar Angus Seedstock Partners                                    $5,458 average bull price (256 sales)

Difference in average price                                                    $1,027 per bull

Note: This price difference is statistically significant (P<0.001).

Data Source: Sale summary information came from sale reports on the AAA website.

The explanation for such a large difference is two-fold. First, Top Dollar Angus genetics (bulls with top 25% growth and carcass EPDs) are in greater demand by commercial cattlemen. Ranchers prefer these bulls and are generally willing to pay more to own them. They desire premium bull genetics because they know the value of their calf crops will increase.

Second, by being a Top Dollar Angus Seedstock Partner, the superior genetics in the sale offering are third-party verified and differentiated in a positive manner to prospective buyers. A bright light of recognized excellence is shown on the entire bull offering, and especially on those individual bulls which are Top Dollar Angus-qualified and that carry the well-known Top Dollar Angus logo in the sale catalog. Of course, the Top Dollar Angus feeder cattle program is part of the package too.

Astute seedstock producers constantly seek to meet the demands of commercial cattlemen, and by doing so can improve their own results on sale day. Top Dollar Angus Seedstock Partners understand this and have aligned their genetics with what commercial buyers demand. They are being rewarded accordingly. Top Dollar Angus does its part by making sure they stand out in the crowded field of bull sellers. It’s a win-win situation backed up by real-world results.

Top Dollar Angus is a program that benefits all levels of the industry. The seedstock producer is rewarded for providing superior genetics to the commercial cattlemen, who in turn supplies the feeder with efficient cattle that will produce top-end carcasses. As Top Dollar continues to raise their qualifying standard, these cattlemen will have to up their game to purchase the genetics that will fit the program. These cattlemen will see a return on investment when offering reputation feeders at market time.
JON PEDOTTI SAN SIMEON CREEK RANCH, VINTAGE ANGUS RANCH CUSTOMER, ROUNDUP LIVESTOCK INTERNET MARKETING CUSTOMER, CALIFORNIA